Leão 120th anniversary

In June 2021, the Leão brand celebrated its 120th anniversary. Together with the Ogilvy team and Coca-Cola's marketing team, we created an animated campaign showcasing how Leão has been a part of people's lives and witnessed the emergence of various inventions throughout history. From the advent of Tie-Dye to the creation of Teqball, we imagined how these items were created in Leão's universe. I was responsible for the design and art direction of the animations, as well as working on the storyboards and content development.

Some channels that covered the campaign.

https://www.meioemensagem.com.br/home/comunicacao/2021/06/11/leao-relembra-as-invencoes-mais-de-boa-dos-ultimos-120-anos.html

https://adnews.com.br/leao-celebra-120-anos-contando-as-invencoes-mais-de-boa-da-historia/

https://www.blogdoadonis.com.br/2021/06/11/leao-de-boa-ha-120-anos/#more-49005

https://voxnews.com.br/invencoes-dos-ultimos-120-anos-em-acao-digital-dos-chas-leao/

https://surgiu.com.br/2021/06/14/chas-leao-celebra-120-anos-contando-as-invencoes-mais-de-boa-da-historia/

https://marcaspelomundo.com.br/anunciantes/a-marca-de-chas-leao-celebra-120-anos/

Remember "history through Leão's perspective."

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